Comment faire un Audit SEO en 11 étapes faciles avec Check-list

The best level of SEO audit for your needs depends on your goals, budget, and website complexity. Start with a basic audit if you’re just getting started or have limited resources. Gradually progress to higher levels as your site grows and your objectives become more ambitious. To perform an SEO audit, you can either use software tools or hire an SEO professional, consultant, or agency. Of course, the results you get will vary based on which option you choose.

The second way is by typing in a page meta title and description. To entice searchers to click on your page in the SERPs, you must BHS Links optimize your page title and description. With WebFX’s Google Preview Tool, you can see what your page title and description will look like SERPs. You can then rewrite your tags to ensure they’re displayed correctly.

• Building links is a vital part of accruing website authority, and no SEO audit is complete without recommendations for building site-specific internal and external links.
• Typically, this would primarily include the core pages of your site rather than every single blog post.
• The best SEO reporting tool for you really comes down to how much flexibility you need, and how quickly you want to get things done.
• If you notice an increase in “Crawled – currently not indexed” issues, evaluate the affected URLs and their quality.
• You can also check all backlinks pointing at your site with metrics such as their Domain Rating (DR) and estimated organic traffic.
• Since May 2021, speed metrics known as Core Web Vitals (CWV) have been utilized by Google to rank pages.

Stage 1: Analyzing your website’s “Tech & Meta”

If you partner with a digital marketing agency like WebFX, your SEO plan may already include monthly reporting and optimization. When you create content, you don’t want to duplicate your content. Duplicate content dilutes the authority of your page, and it hurts your SEO rankings. You can also invest in page speed services from a digital marketing company like WebFX.

In fact, Semrush is so sure they’ll satisfy your SEO needs, the CEO has offered to eat his hat if you find another service offering the same list of uniquely helpful features! Our organic traffic was very volatile as a result of some of those experiments. Ryte’s Robot.txt Generator is a free SEO tool that can easily create a robots.txt file for you. You can provide it with instructions on which pages robots must skip. First, type in a URL to check how your live page appears in the SERPs.

Checking the crawl budget

It focuses on fundamental issues like meta tags, keyword optimization, and site speed. A basic audit is a great starting point, ensuring your website’s essential SEO elements are in place. This can be done through various methods that include everything from robots.txt files to sitemaps.

These types of tasks may not require huge time or budget investments but can deliver meaningful results. Plus, they’re great for getting stakeholders excited about SEO. SEO audits are like a map that highlights where you are now and the best path to your SEO goals. They pinpoint what’s working, what’s not and where you can make the most impact. See, SEO can adapt to meet your specific business objectives, whether you’re looking to launch into new markets, boost revenue or something else. If you’re wondering exactly how much to allocate, a solid guideline is to dedicate 5% to 10% of your total revenue to marketing, with a good chunk going toward SEO.

Well, we’re here to help you get the higher rankings, traffic, and conversions you desire. David combines 20+ years of experience in SEO with the passion for teaching people how to optimize their websites the right way. That’s why David focuses on the particularly advanced SEO topics on the Seobility blog. Seobility’s content audit covers both “Content that appears on several pages” (also called “common content”) as well as “duplicate content”.

Embeddable Audit Tool

Be the first to know when the links get lost and bring them back to life. Anyone can use SEOptimer free for 14 days by signing up above. You’ll get full access to the features as though it were a paid plan.